New German Performance is a full service automotive repair center and online parts retailer, comprised of a group of dedicated enthusiasts, providing high quality service, maintenance and performance solutions for our fellow enthusiasts and owners of European automobiles in the Mid Atlantic region.
Officially incorporated as New German Affiliate, Inc. in January of 1997, the founders came together to create a business that would provide an outstanding quality of work and customer service without compromise. At the time the tuning industry was still in a relative infancy, but growing by leaps and bounds. Rather unfortunately, the quality of service and the level of professionalism at performance shops was often found to be lacking. New German was brought about to fill that need and further the industry, by providing an outstanding experience with fair pricing and respect for other enthusiasts.
The early years of New German helped define who we are today. We stayed true to course, worked until the early hours of the morning on more occasions than we’d like to recall, and tried to remember everyday what had brought us together. As we narrowed our focus we decided to create a new name under which to do business, and New German Performance was born.
From the start NGP was not featured in every publication or talked about in every circle. We thought it wise to grow steadily and let our skills and professionalism speak for itself. Our philosophy is simple; an economically healthy, level-headed business will benefit the European automotive community in a much better way, and for much longer, than a flashy, boasting circus act. Let’s face it; we have all seen them come and go. New German Performance has always been operated with an eye on the long term.
In April of 2007 we opened our second full service location just south of Washington D.C. in Lorton, Virginia, and further cemented our commitment to the Mid-Atlantic region. We believe that our local customers are the life blood of NGP, and we strive to provide them with the best products and services they require.
With a focus on fair pricing, quick response to inquiries and solid customer service our ambition is to continue to grow and to become the go-to dealer service alternative for owners of VW, Audi and other European marques in the greater Baltimore-Washington Metropolitan area.
As we have grown we have become known as one of the larger shops on the east coast, but at the end of the day we are still very much the same as the day we started: A small group of dedicated enthusiasts doing our best at bringing better service and expectations to the Volkswagen, Audi and European car community.